This Is an Ecommerce Brand's Most Valuable Advantage

Published on September 29, 2021

Ecommerce brands face an incredible amount of competition these days, but they often use a tried-and-true tactic to set themselves apart.

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As a general rule, I refuse to worry about how much money bankers make. They have historically done just fine, and I presume will continue to do so. In a similar manner, I don’t worry about how much money venture capitalists earn. Not really. Sure, it’s nice to figure out deal-specific returns here and there, but frankly, I care precisely not at all about any particular VC’s take-home.But today we