8 Marketing Mistakes That Cost First-Time Entrepreneurs Thousands in Lost Sales

Published on July 26, 2022

Customers these days are smarter than ever, and that means your slick sales pages and flashy social posts are coming under a new type of scrutiny. Beware these fatal marketing mistakes or watch your capital dwindle as your sales stagnate ... or worse.

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5 Marketing Mistakes Startups Must Avoid in Order to Survive

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Most mistakes are okay and can be recovered from. But your startup might not be able to survive if you make any of these five mistakes.

Latin America’s slowing VC market hides local strength

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The Latin American startup market, once among the hottest in the world, is cooling. But its slowdown is far from uniform; some countries are surviving the downturn far better than others, data reveals.A few weeks back, this column took an early look at venture capital data concerning LatAm startups and their financial backers, noting that the region was seeing successive quarterly declines that ha