5 Strategies to Writing a Book That Will Build Authority

Published on May 6, 2022

If you want to build authority and get recognized as an expert in your craft, writing a book is a great way to do that. Here are five tips to writing a book and building your brand while doing it.

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Jason Paau Contributor Jason Paau is senior director of program management at digital consultancy Publicis Sapient. He has extensive experience in the telecom, financial and energy services domains. The demand for more and enhanced automated experiences in our daily lives is growing, and the insurance sector is no exception. In recent years, a new crop of insurtech startups has embr