Social Media Engagement Is Where the Magic Happens for Your Business

Arrival, a U.K.-based electric vehicle company that went public last year, has set itself a lofty goal. The company aims to produce electric vehicles that cost less than other EVs and competes with pricing on fossil fuel-powered vehicles.A lofty goal requires a bold plan. For Arrival, that means bypassing the traditional large-scale or even “giga-sized” factory used by major automakers and instead