From Poop Scooping to Dryer-Vent Cleaning: Why Hyper-Niche, 'Micro' Franchises Are Booming

Published on March 2, 2022

Can a company be too specialized? Itty-bitty franchises are popping up all over the place, and the big companies buying them have grasped the merits of thinking small.

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NeuraLegion, a startup that focuses on dynamic application security testing and identifying business logic issues, today announced that it has changed its name to Bright Security. In addition, the company also said that it has raised $20 million in a Series A round led by Evolution Equity Partners. Previous investors DNX Ventures, J-Ventures, Fusion Fund and Incubate Fund also participated in this