10 tips from Philip Kotler to get your message across to the people who do want to buy from you

Published on December 16, 2021

This expert tells us what to add to this model to be successful in the age of e-commerce.

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After months of NFT mania and Facebook’s recent name change to Meta, it’s fair to say that “metaverse” chatter has reached a fever pitch. And while crypto investors are buying up avatars and digital swaths of land in hopes that a digital universe will spring up around these projects, it’s unclear which projects — if any — will stand the test of time.Institutional investors are also making their be

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