I Run A Global Advertising Agency. Here's How We Create Great Ideas — By Rewarding Lots of Bad Ideas

Published on September 2, 2025

You won't get anywhere by demanding good ideas. Instead, encourage a lot of bad ones first.

Continue reading on website
Other news

Brussels-based Model Health raises €800k to bring movement analysis from smartphone videos to sports clinics

September 2, 2025
Model Health, a US and Belgium-based software startup that enables professionals to capture and interpret lab-grade movement analysis using standard smartphone technology, has raised over €800k in pre-Seed funding to accelerate product development and ramp up hiring efforts.The round was led by APEX Capital. Other investors include Syndicate One, LeanSquare, and the tech startup accelerator imec.i

From capital to climate impact: 15 promising sustainability VCs in Europe

September 2, 2025
Europe’s venture capital landscape for sustainability is expanding rapidly, with ClimateTech emerging as one of the strongest investment areas. According to an OECD report, global CleanTech investment peaked at around €74 billion in 2021, and by 2025, nearly 30% of green startups secured funding, almost double the rate of their non-green peers.In the European Union, the tendency to shift towards c