How An ROI Obsession Is Hurting Your Marketing

Published on November 22, 2021

We are all obsessed with return on investment (ROI). That’s no secret. We want to make the best use of our dollars, and we believe ROI is a simple but...

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5 must-have board slides for SaaS sales and revenue leaders

November 22, 2021
Bill Binch Contributor Bill Binch is an operating partner at global, technology-focused investment firm Battery Ventures. He previously was the chief revenue officer of Pendo, a Battery portfolio company. As a revenue leader at large and small technology companies, I’ve spent the last 15 years attending a lot of quarterly board meetings.These meetings take countles

What to Do When Inflation Cuts Into Your Black Friday Deals

November 22, 2021
If you’ve noticed price hikes at the gas pump, grocery store or clothing retailer lately, you’re not dreaming. Rising prices may complicate your holiday gift-buying, meal-planning and travel. What you’re…