Being an Expert Isn't Enough. Be an Authority to Reach More People and Make More Money.

Published on October 28, 2021

You need to become an expert in your field. But if you want your business or career to be hugely successful, you need to become an authority. What's the difference?

Continue reading on website
Other news

NerdWallet’s IPO proves you can write your way to a unicorn valuation

October 28, 2021
If you make some software and sell it online, you can make lots of money. Thanks to low-cost distribution, it’s possible to write one bit of code and sell it many times, generating fat margins in the process. Throw in a larger industry trend toward recurring pricing as opposed to single-shot sales, and you have the foundation for rich software company valuations in hand.The Exchange explores start

Tim Berners-Lee’s startup Inrupt in talks to raise over $30 million

October 28, 2021
Tim Berners-Lee created the standards for the world wide web three decades ago, setting the pathway for countless companies to flourish at unimaginable scale. His new venture, called Inrupt, wants to fix some of the mess many of those companies have made — and it’s in the market to raise money.Inrupt is in talks with a handful of investors to raise between $30 million to $50 million at a pre-money